Why MLM Doesn't Work
I don't believe MLMs (Multi Level Marketing) work. Or should I say - they only work for the people who set them up. The average person does not have what it takes to make the MLM work for them. Here is Why:
The concept is that if everyone does something then the cumulative result is what counts.
The problem is that it counts cumulatively only for the person who sits at the top. The rest seem to think that as long as they "recruit" enough people then they don't have to do anything. So lots of people recruit lots of people who are willing to pay an entry fee to become participants in the game, and who gets the "membership" fee? The person who started the MLM. The rest of the participants get to dream. And dream. And dream.